I Want To Be A Filthy Rich SEO Slumlord Too! Just Like My Rich Dad! Do You Want to Get Filthy With Me?
Posted on | September 18, 2007 | 4 Comments
When reading this, you are admitting that you want to be a filthy rich SEO slumlord that carries massive amounts of money to the bank in wheel borrows! You may nod your head in agreement now!
Sorry to burst your pretty pink bubble, but making money like a real estate slumlord does not work very fast. It will take large amounts of time and an effective strategy to make it work for you.
While watching an infomercial that never seemed to end, I realized the connection between being a highly profitable slumlord and an online niche portal builder. The two really are not that far apart.
The infomercial was not directly telling you to become a slumlord, but it was pointing out the art of making massive amounts of residual money in real estate is to own a property that houses many people. When you own a property with multiple tenants you can have occupants pay many times the cost of the mortgage each month. The excess money that is paid into your bank account creates a substantial positive cash flow. How would you like a positive cash flow going into your bank account? I know I would!
Let’s get strait to the heart of how a slumlord and a niche portal are similar. Both have multiple sources of cash flow. That is it! Really is that simple to understand. Do I need to repeat myself? Both have multiple sources of cash flow…
To make a niche portal site work for you, you will need content that creates traffic to the site and in sequence sell advertising to someone willing to have their links on your site. If you have been online for more than a year, you will know that affiliate marketing dominates a vast amount of online real estate. This brings us to the point of either buying a prime property that has already been developed or creating our own. Buying a niche portal can be as easy as going to your browser and searching eBay. You may also spend some time diving deep into Moniker or one of many locations that sell both domains and full blown online businesses. (you are a pervert, get back to the story) As a bonus, an already developed niche portal may also have traffic piling on to it from many of the search engines. Either way when buying a developed site or creating one for yourself you need content to build traffic and sell links!
Today I am looking at crafting an entire niche portal from scratch.
So this brings us to our first major decision. What is our niche? Well that should be easy for you. What do you like? Are you an avid dog fan like Michael Vick, do you like furry little kittens like Hugh Hefner did in the 70’s, or do you want to show that you are just as good at parenting your little lumps of joy as Britney Spears is with her two children? We in the Internet marketing industry have been standing on rooftops screaming at the tops of our lungs for you to build your niche about what YOU LOVE. There is bound to be others that like the same things as you. Creepy as that may be. Exploit that deeply rooted niche!
About now you are asking what does this all have to do with SEO!!!
Content! Content is the driving force of your portal. Content is also the driving force that all of the crazed SEO’s are pounding away on their computers each and every day. Creating this quality content must be of interest to you, but it must also be interesting to others. At this point we want to know what the keyword phrases are that people are using to search for your content. Wordze is what I am using today, but WordTracker and many others out there work just as well.
What about the online real estate? Do we need a domain name?
The perfect domain name is next in our quest to create this niche portal. Just how do we begin to choose a relevant domain that creates enough interest for searchers to click? You should look at a domain that has some age to it. Using the services of Moniker or one of many aftermarket domain name resellers are your best option here. Get a domain that has a minimum of two years on the registration. This helps with building credibility right out of the gate. Search engines love aged domains. I will let you in on a little secret. With an aged domain you also have an edge over a new one with affiliate companies too.
Hosting and software is your next adventure.
Web hosting is a farcical industry in my opinion. There are literally thousands out there and all of them, no matter how hard I try, I can’t find one that does not SUCK! But I do recommend that you choose one that has cpanel with fantastico. This helps with installing your CMS (Content Management System) on your server. The CMS is what powers your niche portal. Without it your site is just a plain site. A CMS will help you to organize your site so you can use the benefits of web 2.0 to you advantage. What do I man by web 2.0? With you CMS your visitors can and will be able to add content to your niche portal. Yes, that is right! They help build the site for you. I tend to prefer WordPress for my CMS since it uses a blog for the home page and I can create static pages in the background. I can also setup WordPress so a guest blogger can have their own column and be able to access their work from a remote location.
Back to niche portal content creation!
There are many ways of creating content for your niche portal. First there is scraping the article directories. Yes, I did just tell you to scrape a database of content. Scraping is not always a bad thing. As long as you make sure you are giving credit to the content creator, they are more than willing to give you their content for FREE. Writing the content yourself is also a way to build on your niche portals content. This sites content is written specifically just for this site. An advantage to writing your own content is there is less risk of the duplicate content factor in the search engine indexes. If the content was written for your portal and is located nowhere else, the chance of duplicate content has greatly diminished. Also when you write content for your site, you are the one to choose what keyword phrases are used. The next option is to use guest bloggers. Many bloggers would jump at the chance to write a column in your niche portal. When a guest blogger writes for you they are showing your audience an entire new perspective that you may not give them.
You have your site up and traffic is coming in, now what?
Now is the time to monetize your niche portal. Text links are the option of choice for most niche portals and affiliate programs are close behind. If you are giving quality content to your visitors then your traffic bounce rate will show in the analytics of your site. This is very important if you are selling links to your consumer. If you can show that your site is not just creating traffic but retaining them, they know that visitors will be returning to your site and this increases the odds of them clicking on their text links. Now is the time to broach the subject of no-follow links. Google, at the current time of writing this, does not like you purchasing text links that are not utilizing the no-follow tags. I personally think this is not a fair play on their end. I have been using text links long before they were even a company. So if I want to buy a link I think that I have the right to not use the no-follow tag. Your next option is to use one of the major affiliate programs. Affiliate programs are a great addition to your content creation. Consider that when you write a post focusing on a specific item, the reader would like to know more about how they may acquire this item. Why not have a way for them to get that item at a click length away. I still believe the reason Google does not want you to sell text links is that their AdSense program is in competition with this monetization method. Google does not want to share in the overall business model, so I am not going to give them more credit, other than they also have a method for you to monetize your niche portal.
So what’s next in creating this niche portal you ask?
Wait a minute; I do not know who you are, so why do I want to give you all my secrets? I am done writing today. It is my time to develop a niche portal on one of my ten year old domains. Go find your own niche portal! This should be enough information to get your juices flowing with ideas on how you can make massive amounts of money with your own niche portal. Now go away. But don’t forget to click on a link or too in the process!
Comments
4 Responses to “I Want To Be A Filthy Rich SEO Slumlord Too! Just Like My Rich Dad! Do You Want to Get Filthy With Me?”
Leave a Reply
September 20th, 2007 @ 1:18 pm
Now Go away? Do you want my comment? Do you want to know who I am? *giggle*
I’m swimming in thoughts.. I love this post because I didn’t have to write it. *wink*
My little lumps of joy are not my children.. LOL and my web hosting and domain name registration sites do not suck. Why do I even bother hosting like this? Because it is much better than what I did ten years ago, to establish my niche’s that were hijacked from me! Not all resellers are created equal.
I need you. I know that may have boosted your ego, but its not what you think. I want to know more about your Wordpress. Do you host it independently or do you use the free options at Wordpress? I’m trying to figure this out.. My online ‘friends’ rave about this and I just don’t feel the love, yet.
I’m doing an excellent job NOT sharing my business with you, right now.. on purpose. *wink again*
Also, do you think that there is a classy way to express the situation of domain hijacking, that may expose the hijacker, as they are now “using” (if you call what they are doing using) the domain? I’m finding it bad taste to explain why one of my domain’s is not longer the .com, but at the same time.. I’m still mad? Is honesty opening the door to lawsuit of defamation? *grin*
I’m going to whois you now and see what your opinion is of private registration.. oooooh
Oh, and for all those that slam the use of free email addresses.. I use mine for a real reason.. and that you’ll have to wait to have me blog about.. (I do, however, use domain email catch-all, hint hint!)
~Heidi
September 20th, 2007 @ 1:54 pm
Hello Heidi,
This site is on a shared server using WordPress with the Semiologic theme as an upgrade. I like the download version over the free one as the free ones keep getting deleted. Hmmmm I wonder why?
As for the domain jacking there are many ways that your domain could have been jacked. First thing to do is contact the registrar where you purchased the domain. They should have all records of who the current occupier is and how to rectify the situation.
Alistseo.com is one of the few domains that I am using the open registration on. When you have more than a few dozen domains they should all be set to private, but I wanted to keep this individual domain out in the open so there is no misleading as to who I am.
As for email, I have let many domains expire from the over whelming overflow of spam harvesters and scraper bots. (I would love to see the expression of the new owner as they see the bandwidth choke from the bots!) The past few months I have almost exclusively used social networks as my email providers. I also got the hint…
Hope this is of some help,
Mark
September 20th, 2007 @ 6:15 pm
Oh I know who jacked them (and how) and there were two registrar’s. I got them all back minus one. The one that counts, right? Of course.
Now its privately registered and they say that removes me from the information attached to it.. I don’t know if that’s true. I just know that I’ve been following it for 8 years. I have her address and phone now.. hmmm LOL
I also do as you described here.. for my domains.
I like the way you think! GMTA
Thanks,
Heidi
September 29th, 2008 @ 2:14 am
Hi
Would you please provide me with a list of companies offering full niche portal packages which contain adverts other than Google? I need some replacement for monetized domain parking which is more money generating than it!
Awaiting your response
Kind regards
Erfani